The new paradigm of offline marketing.

About addd

A company that will create an era where outdoor advertising effects can be measured and targeted with AI technology

We will overturn the advertising paradigm by putting all offline advertisements online.

Based on advanced AI technology, we precisely measure the advertising effect caused by offline advertising media, and provide an adaptive dynamic advertising delivery platform where advertisers and media can coexist and create a virtuous cycle.

“addd” is leading a new market called 'measurement of effectiveness of outdoor advertising', which has been impossible to realize in the past, in line with the advertising market that is continuously growing according to technological development. Through “addd”’s proprietary AI technology, ‘outdoor advertising effect measurement’ has been realized, and based on this, we operate an O2O marketing platform that provides everything about outdoor advertising.


"addd" maintains relentless growth towards its goals.


August Dalgo D hospital, beauty salon advertisement service launched.

July Launched gym platform assistfit addd-i

July Myeongdong DOOH launch

June Series A KRW 5.7 billion round ends

May Attracted investment from Credit Guarantee Fund + Shinhan Asset Management

April Excellence in Technology Evaluation by Credit Guarantee Fund


July 2 patent applications in Indonesia / 2 patent applications in Vietnam.

May DATA-Stars

April Selected for Hyundai Zero One.

March Selected for Shinhan Incubation Program 8th Batch.

January Selected for IBK Changgong Program.

January Selected as CES2022 Notable Concept TOP


November Second place (Runner-up) in the AI Mega Star Championship.

September Selected for the Trade Center Testbed Demonstration Project.

August Encouragement Award at the Southeast Mega City Startup Idea Competition.

August Excellent Award in the Location Information Outstanding Business Model Discovery Project.

July Inobiz Association membership registration completed.

July Selected for TIPS (Tech Incubator Program for Startup) with a total funding of 500 million won.

July Filed three domestic patent applications.

February Selected for the Credit Guarantee Fund First Penguin Program.

January Attracted investment from FuturePlay Co., Ltd.

January Filed 2 PCT (Patent Cooperation Treaty) international patent applications.

January Selected for SK True Innovation Young.


November Selected for K-STARTUP Challenge: Grand Prize.

September Registered 2 domestic patents.

August Signed MOU agreements with 4 advertisers.

July Selected for Studio Black Open Innovation

March Dalgo app beta tasting


April Established addd (Inc.) corporation.