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A Data-Driven marketing company,
remarkably Delivered

Data-Driven Marketing Planning Service

Download Manual and Introduction
Ways to Save Costs and Enhance Performance,
Data-Driven Full-Funnel Marketing
We analyze the essence of different problems for each client and take responsibility from goal setting to achievement.
A well-structured step-by-step funnel enhances marketing performance and reduces costs.

Thorough environmental analysis.
Proper goal setting leads to effective market strategies.

Planning steps

PERFORMANCE & EFFICIENCY

Planning steps

01. Brand Planning

Corporate, Consumer, and Competitor Analysis

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Marketing Trend Benchmark

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Consumer-Centric Strategy Development

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KPI Specification

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Annual Marketing Plan

02. Creative Contents

Theme and Concept Derivation

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Keywords and Catchphrases

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Content Creation

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Promotion Planning

03. Media Mix

Media Environment Analysis

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Media-Specific Performance Prediction

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Media Selection Mix

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Optimal Budget Allocation Plan

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Ticketing Execution

04. Analyzing

Online and Offline Effect Measurement

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Data Integration

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Audience Profiling

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Advertising Contribution Analysis

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Environmental Factor Impact Assessment

05. Consulting

Media Performance Reporting

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Campaign Performance Reporting

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KPI Performance Management

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Marketing Plan Advancement

AI + Performance branding media combining AI + advertising
Able to measure the effectiveness of offline advertising all in one

Advertising execution and analysis across media!

Demo dashbord
Dalgo T

Dalgo T

Moving AI mobility advertising media!

The first AI mobility advertising media in Korea that moves through densely populated areas, delivers ads, and measures effectiveness

Mobile Advertising

Image/ Video

Pedestrian Eye Level

Dalgo D

Dalgo D

We fill your customer's space with your brand!

Offline ads, just like online!
Korea’s first offline performance-based digital ad platform.

Fixed Advertising

Flexible period/budget settings

Targeting

Smart DOOH Media

Smart DOOH Media

Large advertising media with wide and precise analytical capabilities

Large outdoor media that can expose to a large population!
Real-time analysis of pedestrian and vehicle traffic exposed to the media

Fixed Advertising

Large Media

Hot Places

Seoul Bus DOOH Advertising Media

Seoul Bus DOOH Advertising Media

(Scheduled for release in March 2025)

Preparing

AI-Based Outdoor Advertising Effect Measurement/Space Analysis Solution

Tracking and analyzing people's information
to provide the desired information to customers.

Add customer analysis to the business field!

addd-i
addd-i

addd-i

AI Outdoor Advertising Effect Measurement Solution, addd-i

Easily install models suited to the purpose
to measure various data such as foot traffic, exposure population, viewers, attention population, gender, age, vehicle traffic, etc!

Data Measurement

Easy Installation

National Agency Certification

SPACE-i

SPACE-i

Korea's First AI Space Analysis Service, SPACE-i

Data collected from visitors through video is analyzed based on a machine learning AI solution trained on vast amounts of data, providing broad insights.

Store Analysis

Commercial Area Analysis

Safety Analysis

Movement Analysis

From Planning to Feedback Automation Platform

Go to Ad-Link Platform
Outdoor Advertising Platform Ad-Link (addd-link)
Quantifying the Value of Offline Spaces with Data
A convenient and affordable outdoor advertising platform with AI-based data
All-in-one automation from ad creation to execution and management

Go to Landing Page

Provides wide-ranging insights based on AI solutions trained on data collected from pedestrians

Unique Advantages of Ad-Link

Ad-Link Brings Offline Advertising Online!

Unique Advantages of Ad-Link

Utilizes Unique Data Exclusively from 'Ad'

Utilizes empirical non-identified outdoor advertising data such as 1 billion GPS-based data, 300 million mobility driving pattern data, and 900 million exposure population data

Increased Accessibility to Proprietary Media

Customized period settings and easy online booking for Dalgod and T

Rational Advertising Choices with AI Solutions

Easy matching between media companies, agencies, and advertisers / Various additional services such as platform service care and effect measurement data services

One account allows for purpose-specific transitions between advertisers and media companies
Advertiser

Advertiser

Go to Execute Ads on Media

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Complete everything from ad registration to media selection in one go

Ability to Verify Offline Advertising Performance with Data

Execute advertising at reasonable costs through detailed measurement values

Media Company

Media Company

Go to Generate Revenue through Media Registration

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Generate New Revenue Targeting Visitors

Provides Features and Data to Assist with Operations and Marketing

Convenience without Installation and Operating Costs

Official Marketing Agency of the Korean Equestrian Federation

Individual Inquiry
The World's Leading Luxury Sport Equestrian
With a national income over $30,000, advancing to high-end leisure in South Korea

Over 470 equestrian centers in South Korea, surpassing 50,000 equestrian enthusiasts! Korean equestrian sports continue to grow in both athletes and enthusiasts as national income increases, with the income levels of related populations being among the highest.

Coexistence in Korean Equestrian Sports, for Something Greater
With change and innovation, embodying the spirit of the horse-riding nation, going beyond borders and together with the community

The Meaning of Korean Equestrian Partnership

It will become another force driving Korean equestrian sports towards a new leap.

From Enthusiasts to National Teams

Direct influx of horse enthusiasts through accessible on-site experiences

Utilization of Expanded Marketing Content

Creation of diverse marketing content through all equestrians and equestrian centers

Creation of New Business Opportunities

Development of new businesses utilizing big data on equestrian consumers and enthusiasts

Partnership Rights

It will become another force driving Korean equestrian sports towards a new leap.

Partner Company Name & Logo Attachment

Exposure as an official partner of equestrian centers nationwide / KEF official partner name / Logo and branding advertisement

Official Athletes' Portrait Rights

Collective portrait rights for the national team of 3 or more / Marketing utilizing other officially registered athletes

Advertising Rights / Brand Exposure Rights

Includes advertising boards and blind boards in the stadium / Advertising on electronic boards at stadiums and equestrian centers / Media backdrops / Media exposure during competition promotion, electronic board ads, track exhibitions, etc.

Various Promotion Rights

Operation of stadium promotion zones (Commercial Display) / Online and offline promotions / Rights to utilize VIP experiential marketing at contracted equestrian centers / Invitations to official events hosted by KEF

VIP Specialized Program

VIP specialized marketing rights for horse owners / Provision of VIP seating at major competitions / Business exchanges for entry into the European market / Visits to the European horse industry and attendance at major competitions